Poem Portraits

Poem Portraits, Sunshine
Google were given the opportunity as brand partner to activate at the annual Serpentine Summer Party in 2017.

This annual event hosts VIPS, influencers and gallery patrons so Google were challenged to create a targeted activation for this high profile audience that incorporated their products - whilst ensuring creative integrity.

The idea was an interactive digital art installation - 'Poem Portraits' - created in collaboration with stage designer Es Devlin OBE and Google Arts and Culture.

Using Google technology and hardware to power an engaging and unique photographic experience, the activation merged the worlds of technology and art to create a true piece of art for guests to take away.