Ford Go Faster

Ford Go Faster, Imagination
Ford Go Faster is a groundbreaking, multi-dimensional approach to experience that centres on a slickly-produced Hollywood movie trailer starring YOU.

Go Faster reaches out to the masses; through brag-worthy content for social, and most importantly through the power of earned media and endorsement that turns everyone - even journalists - into Hollywood celebs who become the stars of our campaign.

At the same time, every touchpoint works to create a strong, emotional connection to the brand and turn a new audience into Ford ambassadors.